0% Tolerance

Client: NGO Phenomena

More than a third of women and girls experience some form of physical and / or sexual violence during their lifetime. We designed the 0% Tolerance campaign around videos that, through reenactment of the victim’s testimonies represent the four most common forms of partner violence: physical, emotional, economic and online abuse.

Zero is a circle, a limiting and insecure space that needs to be abandoned, and the first step taken is a step towards security. Zero also represents a policy of zero tolerance towards abuse of women.


Area: Raising Awareness